A New Era of Fashion and Technology: Adidas Originals x BAPE Sneaker Collaboration

A New Era of Fashion and Technology: Adidas Originals x BAPE Sneaker Collaboration

In a groundbreaking collaboration, Adidas Originals and BAPE have joined forces to create a limited-edition sneaker collection called the Triple-White Forum 84 BAPE Low. This collaboration goes beyond the boundaries of the physical world and extends into the digital realm by introducing a “digital twin” NFT version of the sneakers that can potentially be utilized in the metaverse. With the support of the Adidas /// Studio (Three Stripes Studio), the collaboration introduces an innovative auction format for an NFT-driven drop, marking a new era for Adidas in the digital space.

The sneakers boast BAPE’s distinctive iconography, featuring a shooting star motif on the lateral upper and the “A Bathing Ape” logo embossed in metallic silver foil. Unlike previous camo iterations, this collaboration showcases a pristine white colorway, adding a touch of elegance to the design. The narrative behind this collection revolves around a “pristine laundrette, located in the heart of a mysterious desert,” creating a sense of intrigue and adventure for the wearer.

Each pair of sneakers comes equipped with an NFC chip placed in the left tongue, providing the owner with access to the NFT-based certificate of authenticity. By scanning the chip with a smartphone, owners can validate the sneakers’ authenticity. Furthermore, once the access pass NFT is redeemed for the physical shoes, owners also receive a “digital twin” Ethereum NFT. This unique feature allows owners to extend their sneaker experience into the metaverse by wearing their digital twins in Adidas’ ALTS avatar project.

The Exclusive Auction

The Adidas Originals x BAPE “Fresh Forum” access pass NFT auction will commence on August 22 and run for 72 hours until August 25. Only 100 Ethereum NFTs, corresponding to one of the 100 pairs of sneakers, will be made available. To provide an advantage for sneaker enthusiasts, holders of Adidas’ 2,298 ALT[er] Ego “Soles” and members of the BAPE: (B)APETAVERSE community will receive a 10% premium on their bidding price. This exclusive offer adds an exciting aspect to the auction, creating a sense of community and rewarding loyal fans of the brands.

Bidders have the opportunity to place their bids according to shoe size. Although only one bid per size can be active at any given time, prospective purchasers can place multiple bids. The bidding starts at 0.3 ETH, equivalent to approximately $550, and there is no maximum bid. This flexible bidding system ensures that all sneaker enthusiasts have an equal chance to secure a pair of these highly sought-after sneakers.

The 100 lucky winners of the Adidas Originals x BAPE NFT auction will have the opportunity to redeem their tokens for both the physical sneakers and the digital twins. Starting on September 26, winners can burn their tokens and redeem their prizes through the Adidas Collect platform. Shipping of the physical sneakers is set to commence in October. This unique integration of physical and digital experiences showcases the future of fashion and technology, allowing consumers to engage with their favorite brands in unprecedented ways.

Celebrating 30 Years of Collaboration

This collaboration between Adidas Originals and BAPE not only represents a bold step in the integration of fashion and the digital world, but it also commemorates BAPE’s 30th anniversary. The ongoing synergy between these two iconic brands has led to the creation of innovative collections that push the boundaries of traditional fashion. As the lines between physical and digital worlds continue to blur, collaborations like this are likely to become more prevalent, as they offer consumers exciting and innovative ways to connect with their favorite brands.

The Adidas Originals x BAPE sneaker collaboration signifies the dawn of a new era, where the worlds of fashion and technology merge seamlessly. By introducing a “digital twin” NFT version of the sneakers and utilizing an auction format, Adidas and BAPE have paved the way for future collaborations and innovations in the ever-evolving landscape of NFTs and the metaverse. Stay tuned for more groundbreaking collaborations that redefine the way we engage with fashion and technology.

NFT

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